Basepoint.health

The brief was to turn Basepoint’s supplied copy and brand direction into a clear, credible healthcare website that the team could maintain after handover.

I designed and built the Framer experience across the homepage and supporting pages, shaping responsive layouts, interactions, and visual moments around the clinician-led health-optimization offer. I focused on explaining the testing journey and making the three-tier service model easy to scan, while keeping the structure practical for future edits.

The handover included the live build, responsive checks, domain and analytics setup, a style guide, and guidance for editing and publishing.