KeyFrame just got repositioned, and I want to be transparent about why.

I built this template to be the most complete thing I've shipped — full CMS integration, an AI copywriter that generates all your site copy from a CSV, a cinematic showreel waitlist page with background video support, and a pre-launch checklist so you don't forget SEO, links, or social previews before going live.

I launched it at $99, targeting "video production agencies." Zero sales in months. Meanwhile BrandFrame, my simpler template, kept selling.

The template wasn't the problem. The audience was too narrow and too far from the Marketplace.

So I fixed it: KeyFrame is now $59, and the positioning shifted to video editors, content studios, and creative teams — people who are actually browsing here.

Would love your feedback if you check it out 🙏

KeyFrame just got repositioned, and I want to be transparent about why.

I built this template to be the most complete thing I've shipped — full CMS integration, an AI copywriter that generates all your site copy from a CSV, a cinematic showreel waitlist page with background video support, and a pre-launch checklist so you don't forget SEO, links, or social previews before going live.

I launched it at $99, targeting "video production agencies." Zero sales in months. Meanwhile BrandFrame, my simpler template, kept selling.

The template wasn't the problem. The audience was too narrow and too far from the Marketplace.

So I fixed it: KeyFrame is now $59, and the positioning shifted to video editors, content studios, and creative teams — people who are actually browsing here.

Would love your feedback if you check it out 🙏