Caleido I Cash Flow

Caleido is a financial forecasting platform that helps companies understand cash flow, budgeting, and business performance. The challenge was to translate a complex B2B SaaS product into a website that feels simple, credible, and easy to understand. I worked on the UX/UI design and built the website in Framer, creating a scalable component system with clear product storytelling, responsive layouts, and subtle interactions.