Saathi

Redesigned Saathi’s marketing and dashboard experience to create a clearer, more consistent product experience across key touchpoints.

What I worked on

• Redesigned the marketing website and dashboard experience

• Improved visual hierarchy and information clarity

• Introduced forecasting and campaign intelligence features

• Established a more cohesive and consistent brand system

• Connected lead generation forms to Airtable

• Refined key product interactions and UI patterns